Ash goes Balle Balle!

Director Gurinder Chadda has arrived in Mumbai and is expected to announce the title at a press conference next week.

Bride And Prejudice will be Ash's first international film.

Producer Deepak Nayyar says Balle Balle! Amritsar to LA was chosen because the film has a song with that line.

"We felt this title would suit the Hindi version," says Nayyar.

Chadda's blockbuster Bend It Like Beckham had a whacky title too for its Hindi version -- Football-Shootball Hai Rabba! The director says she absolutely loved it.

Besides Ash, Bride And Prejudice stars Namrata Shirodkar, Sonali Kulkarni, Meghnaa Kothari, Peeya Rai Choudhary, Nadeera Zaheer Babbar and Kiwi actor Martin Henderson (above, with Ash).

Anu Malik has composed the music, and like Ash, he hopes the film will be his launch pad for Hollywood projects.

"People have loved my work," he says, "Many in the US want to work with me. I have signed an agent who will look out for more work for me there." 

Bride And Prejudice will be released in India and the UK on October 8.