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Alert: Post-Graduate Diploma in Professional Selling

Last updated on: July 09, 2004 16:42 IST
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The Eveready Academy of Sales Training invites applications for its second academic year

Post-Graduate Diploma in Professional Selling

Academy students gather experience from a powerful sales management system and one of the biggest distribution networks in India. Students are offered guaranteed placement as sales officers on successful completion of the course.


  • A faculty that includes some of the best minds in the industry
  • Programme held in Kolkata
  • Accommodation arranged on request
  • Course duration: One year
  • Course fee: Rs 50,000 for one year
  • Batch size: 20

Eligibility: Fresh graduate in any discipline

Course content

  • An understanding of macro business
  • An understanding of the contemporary consumer
  • A perspective on sales function
  • Role of marketing
  • Product knowledge
  • Manufacturing
  • Role of sales personnel
  • Retail management
  • Distribution management
  • Designing distribution network
  • Supervising channel partners
  • Basic finance
  • Sales planning and logistics
  • Wholesale management
  • Commercial management
  • Data management and reporting
  • Field force recruitment and induction
  • Deportment and grooming
  • Key competencies of sales personnel
  • IT skills

For course details and applications, log on to Please include your e-mail address in your application. All correspondence will be done through e-mail. Please mark 'Academy' on the envelope if applying by post.

Eveready Industries India Ltd
1, Middleton Street, Kolkata -- 700 071


Last date: July 14

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